Yesterday, my favorite internet stats blog, TechCrunchies, posted some stats that caught me completely off guard. I know mobile is getting big for advertising, but I had no idea just how big. And its not just the size that is startling (yes, that’s what she said…), its the effectiveness and ROI, which apparently blows away traditional online advertising.
Entries Tagged as ‘Uncategorized’
02/09/2010
further evidence mobile is the future
Filed under Uncategorized
Tags: advertising, foursquare, mobile, mobile-advertising, online-advertising, roi, social media, statistics, stats
02/05/2010
weekly social wrap 2/5/10
This week’s big topic seemed to be Facebook’s 6th birthday, and Foursquare’s rapid adoption by business. A sixth year and a now 400M-strong active user base shows that Facebook is the place business needs to be. Foursquare’s strong showing of a tripled user base in three short months, as well as the launch of a business campaign page, shows that Foursquare is where businesses will need to be in the near future.
The articles below make the case better than I can. I’ve also thrown a few great pieces on CSR, and some thoughtful reflections on social media’s past, present & future.
Filed under business, communication, facebook, fan-pages, internet, marketing, public relations, social media, social-networking, web 2.0
02/03/2010
the state of the internet [infographic]
the state of the internet [infographic]
Filed under communication, facebook, internet, marketing, social bookmarking, social media, web 2.0
Tags: statistics
01/29/2010
apple’s ipad has amazon’s kindle on notice
This morning the top email in my box was (not surprisingly) from Amazon. I seem to get fairly frequent updates from Amazon, usually promoting weekly top deals with a Kindle plug in the mailing somewhere. Normally I just delete the email or let it work its way down to purgatory portion of my inbox, but this one actually caught my attention and seemed to warrant a closer look.
